Penguin Brawl

 

Penguin Brawl: Heroes of Pentarctica is a fast-paced action card game about penguins, deception and the thrill of glorious battle! Available now on Kickstarter! 

Penguin Brawl is the debut game by RTK Studios, an emerging and passionate board game developer based in Brighton, UK.

The game itself is deceptively simple to learn, as all major game rules are clearly printed on the cards. Learn what each card type does, get to know the basics, and away you go; the rest is down to how you play. Don't let the simplicity fool you, however, as this game is all about taking advantage of your opponents' weaknesses and using any means to steal, manipulate or vaporise your way to victory. You may soon regret your nefarious dealings though, as your enemies may lose, but that doesn't mean you're safe from them! This isn't that type of game... and they will have their vengeance!

The company mentions regarding their strategy:

Our marketing strategy is simple. We want to get our game to everyone we think will enjoy it, in the most amusing way possible. With this in mind we have been posting our artwork in all its forms to Facebook, Twitter, Deviant Art, Tumblr etc, for the past 6 months. In this time we've built up an impressive 788 likes on Facebook and 183 followers on Twitter, which proves to us there is definitely a market for our product. Not to mention that people simply love penguins!

Presently we are putting our all into promoting the Kickstarter campaign, but once funded we intend to officially release the game in December alongside a line of merchandise, including soft toys, jigsaw puzzles, t-shirts, etc.

Penguin Brawl is not only a card game, but for RTK Studios represents a truly cross-platform IP that due to its character-based design can be tailored to fit within almost any type of media. Our intention is to develop this franchise into a digital app based card game, then a MOBA (Multiplayer Online Battle Arena), all ultimately leading up to an animated series based on the world of Pentarctica.

 

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